Maryland Research Celebration (MREC)
More than 200 University of Maryland researchers and scholars were honored at the 2020 Maryland Research Excellence Celebration on February 26, 2020. The event was hosted at The Hotel in College Park. Below is the collateral and motion graphics we used to define the look of the event. Thematically, in the Division of Research, we've carved out a look defined by Maryland's land-grant mission and heritage revolving around the coastal state. Through subtle motion and graphic marks we achieved a unique brand that is strongly tied into the University's overall brand strategy.